Privacy Policy

Last updated: 14. April 2026

1. Data Controller

Sterne Hero operates this application. For data-protection enquiries contact [email protected].

2. Data We Collect

  • Account data: email, name, role, agency association.
  • Usage data: requests, quotes, locations, AI replies, transactions.
  • Technical data: IP address, user agent, session cookies.

3. Why We Process It

Service provision, billing, fraud prevention, legal compliance. Legal basis: contract (Art. 6(1)(b) GDPR) and legitimate interest (Art. 6(1)(f)).

4. Sub-processors

Stripe (payments), Postmark/Resend (email), AWS (hosting and storage), Google (Places, Business Profile API), Apify/OutScraper/SerpAPI (review scraping), Anthropic/OpenAI via Ruby LLM (AI replies).

5. Your Rights

You have the right to access, rectify, erase, restrict, port, and object to processing of your personal data. Export your data anytime from account settings.

6. Retention

Account data is retained for the life of the account. IP addresses in logs are anonymised after 90 days. Admin activity logs are purged after 1 year.

7. Contact

[email protected]